For Safe Assign

Poverty is rampant in the Middle East, and the region's past, current and future water crisis plays a more significant role than what is shared in the major news. While the major focus of conflict is often attributed to the devastation of violent cultural war, countries that have been major victims will need rising leaders and peacekeepers to focus on the more significant issues as to begin with a strong foundation while they rebuild. The World Bank predicts that with rapid growth, regional ; cultural instability on top of climate change, these challenges are more pressing than ever before. Water accessibility has always posed great challenges for the Middle East. In the recent decades, the changes in both the economy and infrastructure of the Middle East have made its water challenges a growing issue, to the point where the lack of water conservation could negatively affect the infrastructure and stability of these countries in the future. Rapid population and economic growth in urban areas, increasing and wasteful water consumption, geographical challenges and inadequate governance to name a few. According to studies, climate change is causing more severe and frequent weather events. Political and social turmoil have also worsened existing constraints of water scarcity. Currently, poverty doesn't appear to discriminate against regions, whether stable or unstable. The water crisis in the Middle East plays a significant role when it comes to the population's hunger, food insecurity, and lack of food production. The Arab World is where 6% of the world's population is located. Only 2% of the world's water supply is located there. Rural unemployment occurs when the amount of suitable farmland decreased and desertification increases. As more of the population suffers from little agricultural cultivation, the Middle East sees a decrease in production, and farmers find themselves without jobs or food. The lack of security in water supplies and irrigation cannot sustain productive farmland and agriculture. With a more stable structure and plan for agriculture, climate smart agricultural practices and better irrigation methods will go a long way in conserving water. The public must be part of the conservation effort through awareness. A focus on minimizing water waste, as well as efficient energy usage at desalination plants will reduce the environmental cost of producing water. In such an arid region, there is no denying water takes on critical importance. However, some natural sources do exist, though they attract the attention of those geographically close to them. The issue is who gets to claim these sources. These less fortunate populations suffer due to this continuous conflict. The Golan Heights, for example, has long been a place of conflict for critical players in the Middle East. Countries like Syria, Lebanon and Israel are engaged in conflict over this area because it holds a strategic advantage. One-third of Israel's freshwater supply originates in the Golan Heights, and promotes fertile land, which stretches from the Sea of Galilee to the Jordan River. But while this source of water aides Israel, ceding control of the Golan Heights to Syria would give Syria access to the Sea of Galilee's eastern shore and one of Israel's two largest sources of water. In addition, Jordan and Lebanon would stand to benefit from its resources. But a lack of governed structure in place to allocate and value water in a way that is sustainable will affect the countries' ability to support a civilization that could flourish and their ability to get rid of the poverty caused from a lack of water structure. It is quoted that 60 percent of the surface water resources in the Arab region are transboundary, and all countries share at least one aquifer. This further highlights how important all of the countries' cooperation and solid management of shared water resources. As poverty continues, so will contention. Urban water systems that are in place will continue to be targets of armed conflicts. Countries recovering from war and decimated infrastructure, for example, see leaking water pipes; meaning that some cities lose up to 40% of their water before it reaches the users. Ultimately, entities such as ISIL, Al Qaeda, and the Kurdish forces are perpetuated by this conflict, as they leverage their advantage and control over regions with reliable water sources. With precious and limited natural resources in the hands of these entities, there is little hope of the wealth to be shared or structured. As the economic, social and political pressures mount in the Arab world, the international focus will need to shift its focus to security and communication to avoid engagement in conflict. The above issues and nature of water scarcity and its implications for growth, prosperity and end to poverty cannot be sidelined in efforts at international dialogue and engagement.

Earth Is Being Harmed by Human Activity

Some people believe that the earth is being harmed by human activity. Others feel that human activity makes the earth a better place to live in. What is your opinion ? First, human activity causes many kinds of animals and plants to disaster. Today many species of living beings died or near died out. We only can see some animals in the zoo because in nature they have disappeared. Human beings have been using their brains and machines to remake nature for many thousands of years.We use the habitats of animals and plant. We eat their food and eat them as food, because animals and plants cannot grow fast to satisfy human beings, we cannot see them today. If some animals are delicious, we eat them. No animals can copy with human beings. Secondly, human beings cause pollution to the Earth. I remember when I was young; I drank water from the river and stream. Today, we can only drink bottled water bought from the market, because natural water is polluted by human activities.Air in some cou ntries is polluted very badly, so many people died of lung cancer. I saw some reports that say in London people could not see each other clearly in a short distance in the morning because of smoke and fog. Finally, population on the Earth exacerbate rapidly. Human beings need more food and shelters because of increased population. More food and houses mean more needs from the Earth. Thus people need to cut more trees to build houses.People need to plant more vegetables and feed more cattle, so they demand more lands from the nature. Thus people are destroying more forests and natural lands. The living beings are losing their habitats. Take into account of all factors I think the earth is being harmed by human activity. Today we cannot breathe fresh air and dink natural water. We have not enough places to live. We worry about our heath because of pollution.

Book Report †Middle School Series Essay

Rafe Khatchadorian has enough issues around his family life, without throwing his first year of middle school into the mix. Luckily, he’s got an incredible plan for the best year ever, if only he can pull it off. With his best friend Leonardo the Silent awarding him points, Rafe tries to break every rule in his school’s Code of Conduct. Having gum in class scores him 5,000 points, running through the hallways, another 10,000 points and pulling the fire alarm, 50,000 points! But not everyone thinks that Rafe’s game is a good idea, especially the teachers, parents and other students at the school, so he’ll have to decide if winning is all that matters, or if he’s finally ready to face the rules, bullies, and truths he’s been avoiding. http://www.jamespatterson.com/books_middleSchool.php#.UWY9FFdstN4 Middle School the Worst Years of My Life is written by James Patterson and is a realistic fiction book that takes you through the journey of Rafe’s first year at middle school, dealing with the awkwardness of crushes, bullies, and family issues as he tries to break every rule in the school’s Code of Conduct. The book features many different pictures that tell you what’s going on as well, and is considered a graphic novel. Middle School the Worst Years of my Life received a critical acclaim from the most reviewers, it won the YALSA 2012’s Top Ten Quick Picks for Reluctant Young Readers award and James Patterson got nominated for the Children’s Book Council’s Author of the Year award. James has written well over 50 books, a lot of them being in series, and has won many awards. Middle School the Worst Years of My Life is the first book in the Middle School series. The setting of the Middle School series is in middle school. There is no specific day or time that this book is set in, other than it being during middle school. A lot of the time the rules that are broken are broken within the school timing, but there are one or two rules that get broken out of school times. I think the setting has been chosen well, and believed it suited the book well. The novel starts with Rafe entering sixth grade at Hills Village Middle School. Beginning the new school year with a negative mindset means that Rafe starts the year bored and believes that ‘it was a prison Pilgrims back then, but not too much has changed. Now it’s a prison for sixth, seventh and eighth graders.’ Rafe quickly understands that he will be stuck in middle school for 3 years, and invents â€Å"Operation R.A.F.E.† with his best friend Leonardo the Silent. The plan was to break every single rule in the schools handbook. He also has to put up with the issues in his home life. His mum is always working double shifts at a diner and never gets time with her children, Rafe, and Rafe’s younger sister, Georgia. He has a verbally abusive stepfather (Bear) who looks after him when his mother is away. Then, there’s Jeanne Galletta, who Rafe is madly in love with. Jeanne is a doubtful of Rafe’s plan and wishes he would spend more time on school work then his games. Operation R.A.F.E’s consequences consists of many detentions with his English teacher, Ms. Donatello. This creates tension between Rafe’s family, and after having a fight with Bear about Leonardo and how he is a bad influence on Rafe, we discover that Leonardo is Rafe’s imaginary friend. Rafe’s actions eventually lead to bad grades, getting himself suspended, and then forced to be tutored by Jeanne, whom he had been trying to avoid because she doesn‘t like him. While the tension in the family gets stronger, Bear throws Rafe’s mother to the ground and moves out, Rafe gets expelled for spraying graffiti on the school walls, but Ms. Donatello see’s the potential artist within him and comes up with the idea to send him to art school. The final part of the book reveals that Leonardo is Rafe’s dead twin brother. An exciting part of the novel is when Rafe graffiti’s the school wall at four in the morning. ‘The next morning, I left a note for Mom saying that I had to go to school extra early to work on a project, which was basically true. I just left out the part about how early meant four in the morning and project meant highly illegal activity. â€Å"You’re not going to regret this,† Leo kept telling me. The way he saw it, the whole point of Operation R.A.F.E. was about breaking rules, so why should I let a little thing like losing the game stop me from doing the part I’d been looking forward to the most? Like I said before – genius†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦I unpacked my new flat black marker, a big old camping flashlight, and some of my latest practice sketches. I’d drawn these ones on graph paper, which is kind of like a brick wall, to show me how big everything would need to be. But Leo was feeling impatient, â€Å"You don’t need those anymore,† he said. â€Å"The clock’s ticking. Stop thinking so much and just go.† So I did. I set up the flashlight on a rock so that it was shining right at the wall. Then I picked up my marker and started. It was king of slow-moving at the beginning. I wasn’t sure what to draw first, or what order to do things in. But the more I kept going, the more I got into it, and then somewhere along the way everything started to flow†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.After a while I was running around like crazy, working over here, working over there and getting up on an old trash can to reach the higher parts when I needed to. The whole thing started to get so big that I felt like I was inside it, even while I was still drawing. It was like Leo had said – I wasn’t thinking anymore. I was just doing it, like the marker was just another part of me, and the lines and shapes and pictures were coming right out of my hand.’ After a while, the police show up, and are surprised that a kid had done all that work, but then again, it was illegal, so into the cop car went Rafe and Leo. I like this part of the novel because I felt as if I was in the actual scene. It was as if I was Leo and I was scared we’d get caught. This scene, although it’s short, it was intense. You didn’t want Rafe to get caught, but you wanted to know what would have happened when he got caught. I just believe that the way this chapter/scene has been written makes it believable and makes you feel like you’re there. The style of this novel is average pace. The novel begins out very slowly, and it doesn’t have much meaning, but once the novel gets a fair way into it, the drama begins, and the pace slowly picks up. At the end of the novel, things get more intense and more happens in a shorter amount of time, and by the end of the novel, so much has happened, that it takes a while to comprehend what has happened, but you realise that James wrote it that way for a reason, and to me, that reason was so that he could have a short book, that had a lot in it, and might eventually be able to make a movie, much like the Diary of a Wimpy Kid movies. The Worst Years of my Life uses a lot of slang humour, but not so much that it’s over powering, it’s just enough that it creates the characteristics of the book. A genre is the category of artistic composition, as in music or literature, characterized by similarities in form, style, or subject matter. There are several genre’s the feature in this novel, some more than others. The genres that feature heavily in Middle School the Worst Years of My Life are: Comedy Humour Drama The genre that is featured in the book, but not as heavily is romance. Have you ever had a crush on someone and had them not like you back? Romance is a feeling of excitement and mystery associated with love. Rafe Khatchadorian discovers his feelings for Jeanne Galletta on one of his first days at school. They were all sitting in the school gym and she was one of the candidates for the student council representatives and part way through or speech, she offers to buy Rafe fries later that day, and that’s when he knew he liked her. Towards the end of the novel, Rafe’s grades start to go downhill and the school as well as his Mum think it’s a good idea to get some extra help. Little did Rafe know that his dream girl Jeanne was going to be his tutor. Even though Rafe is a teenage boy who likes girls, middle school would not be any good without a sense of humor or a comedian mixed into the scene. The biggest class clown in the school is here, and his name? Rafe Khatchadorian. A class clown is the funniest person in the class who often gets in trouble. Rafe’s first year at middle school is spent trouble making and trying to make people laugh, but not everyone thinks that his plan to break every rule in the Code of Conduct. Miller the Killer was the school bully, and his new prey is Rafe. Throughout Rafe’s middle school year, he comes into conflict with Miller many times. The biggest thing that happens to Rafe because of Miller the Killer is when he discovers Rafe’s notebook with all the Operation R.A.F.E. (Rules Aren’t For Everyone) and makes Rafe buy each page back off of him for a dollar a page, but Rafe discovers Miller’s plan with the notebook early on, and it isn’t pretty. Miller the Killer enjoys making Rafe’s first year at middle school hell, but Rafe enjoys the humorous side of school. School is tough on everyone, so what’s the best way to get through? Have fun! And that’s what Rafe intends to do by breaking all the rules in the Code of Conduct and earning himself points. The catch is, he only gets given three lives, and if he breaks all three, the games over. All the seriousness aside, Rafe gives himself, and Leo a good laugh. The funniest scene in the book to me was when Rafe decides to break the schools dress code, and he was given the best chance to do this with Halloween just around the corner. Leo knew that it would only be a matter of time before Rafe was caught by a teacher, so Leo was giving him 10,000 points for every 50 yards of the school he covered in his costume. Rafe ran, as fast as he could in all black, with a pocket full of Cheerios as throwing stars, and nunchucks made from paper towel roles with rope knotted at either end. Yep, you guessed it. Rafe was a ninja. ‘I came tearing out of that bathroom at full speed and just kept running – through the first floor (10,000!), up the stairs (10,000!), down the second floor hall past all the lockers (10,000!), throwing Cheerios and swinging my nunchucks like crazy.’ Right before he got caught, Miller the Killer was right in his aim. ‘I made sure my mask was pulled down tight over my face. Then I took a big windup as I went by, and beaned him upside the head with one of the chucks (10,000!). â€Å"What the – ?† Miller turned the wrong way, just as I passed him. By the time he’d figured out where I came from and where I was headed, I’d already left him in the dust. He was twice as big as me, but I was twice as fast. Eat it, Miller!’ And then it happened. Caught right in the act. Yep, a teacher saw him†¦ Well, he ran into the teacher. Games over Rafe. ‘And then – splam! I ran right into Mrs. Stricker. Literally. Let’s just say, she wasn’t in the mood for wrestling.’ But Rafe had another plan and it was going to earn him double points. ‘I went into the bathroom and came out a minute later without my ninja costume, running just as fast as before. Some kids got out of my way. Some even ran in the other direction. A few of the girls screamed when I cam2 through, but I don’t think they meant it. And a few people even yelled stuff like â€Å"Go, Rafe, go!† and â€Å"Don’t let ‘em get you!† Because, like I said, I wasn’t wearing my ninja costume anymore. In fact, I wasn’t wearing much of anything at all.’ No, he wasn’t naked, but he wasn’t wearing much†¦ ‘Just sneakers, a pair of boxers, and a big old smile.’ Boy, did Rafe get in big trouble for that, but on the other hand, he did earn himself a lot of points! Rafe loves making people laugh, and I believe that the reason he does it isn’t for other people, but he does it to make himself feel good. I belie ve that the main theme in this novel is coming of age and growing up into a better person in a way. To me, I think this means that by using the resources that are around you (family, friends etc.) to become the person you are supposed to be. For Rafe, this is trying to get over his prank, funny, humorous stage, and into the more serious schooling stage. This can be hard for some people, especially when they don’t get along with their family, and when their only friend is in their imagination, but by the end of the book, Rafe has realised that even though he isn’t academically smart, he does have a gift with art, which sees him going to art school. Love is also in the novel, as Rafe discovers Jeanne Galletta, but it doesn’t impact on the story as much as growing up does. The main characters in the book are: Rafael (Rafe) Khatchadorian – Rafe is the trouble maker in the story who is in his first year at Hills Village Middle School. Rafe is important because without him, there is no story. I like this character because he makes the book fun. Even though he isn’t an actual person, this character has a funny personality and a childish sense of humour. I believe that James Patterson has described this character well. Georgia Khatchadorian – Georgia is Rafe’s annoying little sister who likes to be in everyone’s business and know what’s going on in Rafe’s life, especially when he is in trouble. She is also the family tattletale and always dobs Rafe in when she catches him doing something wrong. Even though Georgia annoys Rafe a lot, he also protects her, which is like all siblings love-hate relationships. I like her because I think I can relate to her because I am the younger sister in my family, and I like to annoy my older brother, but I also know that he will always be there for me. I think that Georgia is a main character in this story because she is a part of Rafe’s home issues because she never leaves him alone and always wants to know what’s going on in his life. Carl AKA Bear – Bear is Georgia and Rafe’s, abusive, rude, obese stepdad who can be found on the couch. Bear is often yelling at Rafe after school. He also argues with Mrs. Khatchadorian, Rafe and Georgia’s mum, and one argument let Bear to accidently push her down the front steps, and when the police show up, it doesn’t look good for Carl. I don’t like him at all! He’s so rude and obnoxious, and I would hate to have a step parent as bad as him. Leonardo (Leo) the Silent – Leo is Rafe’s best friend, who we later discover is in his imagination. We also later find out that Leo was Rafe’s twin brother who died when he was still a baby. I think that Leo is the glue that holds everything together. He helps Rafe with school, with home, and he gives him the motivation to keep going when things get tough. I really like Leo the Silent because even though he isn’t real, he is the perfect best friend. Jeanne (Jay-Gee) Galletta – Jeanne is Rafe’s crush. He is madly in love with her, but she is also the goody-two-shoes of the school, and she hates Operation R.A.F.E. I like her but I don’t. I feel like she tries too hard to be a good student, and doesn’t give herself enough freedom, which is why I don’t like her. I think that being a teenager, or getting to that stage means that you can manage school and social life, and to me, it’s like she has no social life. She’s important in the story because as we get older, we start to see people in different ways, and we start to like them, and I believe that Jeanne is important because without her, it’s not a real adolescent’s life. Ms. Donatello AKA the Dragon Lady – Ms. Donatello is Rafe’s English teacher, as well as his detention buddy. Even though she is strict and can get aggravated easily, she also has Rafe’s best interest at heart and wouldn’t help him if she didn’t believe he was better than what he shows. I like her because I have had plenty of teachers that are hard on me, but they do it because they want what’s best, and without that push, we wouldn’t grow and evolve as people. I understand why Rafe doesn’t particular like her, but teachers always want what’s best, and he will eventually see that. Miller AKA Miller the Killer – Miller is the school bully, hence the name ‘Miller the Killer.’ He is constantly giving Rafe a hard time throughout his first year at middle school, and without the school bully, school wouldn’t be school. There is always that one person that puts people down to make themselves feel good, although not a lot of bullies take kids lunch money, but hurt them mentally, or even physically. I don’t like Miller because I believe that he hurts people because he can and he needs to get disciplined. Without Miller, or a bully in the book, it wouldn’t be like school life, so I can understand why James Patterson included him in it. I’m not much of a reader, but I really enjoyed this book, and I found it easy to understand and comprehend because of the little sketches throughout the book. This book is much like the Diary of a Wimpy Kid series, and I believe it is aimed at the same kind of age group. I think that I was too old to read this novel, but I didn’t find it so easy that I could just read it in a day, but not hard enough that it took me forever to read. It was a good balance, so I would suggest it for kids 13 years old and younger, somewhere between 9 and 13. To be honest, it was a good book, but it could have been made longer so not everything happened at once towards the end. In general, it was a good read, and I would recommend it to younger kids who enjoy having a good laugh and getting into trouble.

Burberry history Essay

Barberry was founded in 1856; originally focusing on producing ‘innovative functional outwear. ‘ over the years Barberry has adapted to changing trends and tastes to suit the consumers wants and needs. Additionally the extension of their product portfolio, for example their perfume and accessories range, Is a response to competition from leading brands such as Ralph Lauren and others. Barberry set out to create a luxury, premium brand image, however in recent years in Britain especially, the public perception of Barberry products have been labeled as ‘chap kook’ because of their distinctive tartan pattern on clothing. In September 201 2 the high brand luxury clothing company Barberry issued a profit warning taking El ban off Buyers market value resulting with a share fall of 19%. We are currently In an economic recession which has resulted In less consumer confidence and a trend of reduced spending habits. However the types of consumers that purchase brands like Barberry would usually not be effected by the economic recession. They are likely to have much more disposable income and secure well- paid Jobs. Retail analyst Joana Satyrs stated that â€Å"The global economic crawls Is dragging on and the longer It drags on the less confident even wealthier Individuals become†. Meaning that even those with more disposable Income to spend on luxury goods such as Barberry, are less confident which Is a major factor resulting In reduced spending habits. If consumers are spending less the company is likely to result in profit losses. If the problem deteriorates it can result in closing of stores and making staff redundant; adding to the already high unemployment figures Barberry s a luxury brand is not immune from the economic instability which has seen weaker sales not only in the UK but globally. From researching Buyers share decrease we can see that the 2012 London Olympics has played a major factor in profit loss. The types of customers buying Barberry products are likely to live in expensive locations such as London; Barberry state that the London Olympics pulled tourists away from shopping and pushed them more towards visiting the Olympic park and stadium and spending their money on souvenirs. However due to the economic recession and the trend of reduced pending habits, Buyers luxury high priced goods were Increasingly likely to see reduced sales. Although wealthier Individuals are likely to be unaffected by the economic recession, the Auk’s high unemployment rate has made Buyers customer base even more restricted than before. In contrast to Buyers view that the Olympics contributed to their profit loss, we believe that the Olympics helped the Auk’s unemployment rate hugely giving more individuals and potential customers more disposable income. However now that the Olympics are over, it can shift focus onto spending more on brands such as Barberry. In comparison; lower priced stores such as Tops and H & M are receiving higher likely to buy from stores that have fashionable styles and a wider variety of clothing at much lower prices. BBC business news (twitter) stated that â€Å"UK retail sales rise as shoppers buy winter clothing† and that â€Å"sales volumes were up 0. 6% in the last month†. Individuals are much more likely to spend EYE – OHIO on a coat rather than an IEEE one; especially during the economic recession. Taking the above into account, there are a number of ways in which Barberry could improve their economic position in the retail market. While Barberry are not in a state of danger as it stands, if their profit and share prices were to decrease further they may have to cut their costs. This could see a decrease in quality of their products resulting to a decline in brand loyalty and a future reduction in sales. One way Barberry could improve their situation is by re-marketing their product range to appeal to a different target audience, that of the middle and working class. Evidence suggests that lower priced stores (Tops and H&M) have been benefiting as a result of their lower prices. If Barberry were to adjust their position in the market, closer to that of H&M they may wreak the rewards. However, we think that Barberry may tarnish their entire business reputation if they do so. It takes many years to achieve a high brand reputation like that of Barberry and it would be a massive risk to put it all on the line. Also the lower priced retailers market is dominated by a few big players and is extremely competitive, making it harder for Barberry to establish itself in the lower priced category. We think that Barberry should ‘ride out the storm’ for the time being. If anything is to be done it should be investing more into marketing and branding to appeal to the upper middle-class. Although this would be costly initially, sales should pick up over time; improving Buyers share price and profits. Furthermore, in the meantime it would be easy for Barberry to take advantage of the current state of ‘national pride’ (following the Olympics) and go back to basics promoting the ‘Brutishness’ of their brand. Another way in which Barberry can improve their current situation is by taking a similar approach to Versa by launching a more economical clothing range with gig street brands such as H&M. For Barberry to differentiate themselves they can instead launch their clothing range with Ezra rather than H&M. Reason being that they types of clothes they offer are very similar in terms of sophistication and quality. This method was very successful with Versa as their line with H&M sold out within 30 minutes. By introducing a more affordable clothing line, Barberry will advantage from an increase in sales and profits as demand from consumers will increase. The cheaper they market their new clothing range the more people would want to buy it s they will be purchasing Barberry clothing for a faction of the cost.

Servicemarketing Case Study Example | Topics and Well Written Essays - 3000 words

Servicemarketing - Case Study Example It is one of the most profitable and successful airlines in the world. It is known as an unusual company because it does not operate in the same way as all the other airline companies. Southwest Airlines, Inc. is a low fare airline based in Dallas, Texas. It is the largest airline in the United States by number of passengers carried domestically for any one year. Southwest Airlines carried more customers than any other U.S. airline in August 2006, marking it the first time that Southwest Airlines topped the monthly list for combined domestic and international passengers. Southwest Airlines is one of the industry's most profitable airlines and in January 2007, posted a profit for the 34th consecutive year. Its reputation of having low prices and a fun filled atmosphere has made it an icon of pop culture. In May 1988, it was the first airline to win the coveted Triple Crown for a month - Best On-time Record, Best Baggage Handling, and Fewest Customer Complaints. Since then it has won the award thirty one times, as well as five annual Triple Crowns for 1992, 1993, 1994, 1995, and 1996. In 1967, Southwest Airlines was a vision by an investment advisor Rollin King and his lawyer Herb Kelleher, they wanted to start a different kind of airline. Rollin King already had a small charter that ran between the smaller Texas cities. They began with one simple notion, If you get your passengers to their destinations when they want to get there, on time, at the lowest possible fares, and make certain that they have a good time doing it, people will fly your airline. This new airline at first was to fly between the three largest cities in Texas, Dallas, Houston, and San Antonio. Because of the fact that, U.S government was imposing very strict regulations regarding commercial airlines by regulating airline route entry and exit, passenger fares, mergers and acquisitions, and airline rates of return, the primary idea was to focus on a single state area (avoiding governments interfering) and to a substitute market (local) where major operators weren't giving the proper attention.T he next year in 1968 the Texas Aeronautical Commission approved their planes to fly between the three major cities. In early 1971, Air Southwest changed its name to Southwest Airlines, and the first flight was on June 18, 1971. Its first flights were from Love Field in Dallas to Houston and San Antonio. It offered short hops with no-frills service and a simple fare structure, features that became the basis for Southwest's popularity and rapid growth in the coming years. In the next couple of years the company went off to a flying start and by the next couple of years it had acquired four planes and employed about 200 people. In the first year of operation the company lost over $3.7 million dollars. It wasn't until the next year and a half that it was able to turn a profit and ever since then has been doing tremendous. By 1978, Southwest was the most profitable airline in the industry, and had already carried its 5 millionth passenger. The stock for Southwest was listed in the New York Stock Exchange as "LUV."Herb Kelleher, in 1982 took over as President, CEO, and Chairman of the board. He was well respected in his position focusing on employee and customer satisfaction. By 1996 the market had added Florida and California to expand in their services. By the year 1999, in the

Desiree's Baby by Kate Chopin Essay Example | Topics and Well Written Essays - 250 words

Desiree's Baby by Kate Chopin - Essay Example At first, having a baby made the couple happy, and the husband even more tender. However, after a few months, the once loving Armand became cold and distant, due to the baby being born with a very dark skin. Armand accused Desiree of not being white, since their child was not white (Chopin 206). No matter how much Desiree pleaded, her husband thought of her as a slave, which made her feel even worse and depressed. She went back home to her mother, and the last blow was when her husband did not even turn around to say goodbye. Months later, just when Armand was burning the remnants of his married life, including her letters and clothes, he stumbled upon the knife-hitting truth: a letter from his mother to his father revealed that it was actually him, who has the blood of a slave race, concluding the story of how his son came to look like one. During the time the story was written, it can be deduced that there were already interracial marriages between the blacks and the whites. However, it was still being frowned upon by the society, which made some relationships fall apart, like in the story of Desiree and Armand. Even though Desiree has hands whiter than Armand’s, she was still presumed to be a descendant of slaves, since she was the one who bore his child (Chopin 206). Because people were not fully aware of this, many people would marry and would be surprised to have a dark-skinned baby. This proved to be the measure of Armand’s love for Desiree, and sending her away would not give him any redemption after learning that it was he, not her who has the blood of slaves (Chopin 208). A reason why Armand was never told of his true identity by his parents was in order for him to be able to live at peace with himself. It can be seen in this narrative that aside from the prejudice blacks and their descendants re ceive from the whites, there is also the

Ageism in Nursing Research Paper Example | Topics and Well Written Essays - 2250 words

Ageism in Nursing - Research Paper Example As the discussion declares the country identified to manifest the highest shares of aged population (those with citizens 60 years old and above) was Japan as of 2011 and projected way into 2050. Likewise, in addition to the challenges facing the size and quality of workforce who would be qualified and competent to address ageism, other challenges which were noted included addressing non-communicable diseases and pension issues, to name a few.From this paper it is clear that  the causes of ageism was expounded through identifying the factors that allegedly contributed to its perpetuation. It was noted that culture, media, language and the perception of old age have led to enforcement of stereotyped beliefs on the aged population. Among the language or colloqualist terms apparently associated with the older population are: â€Å""geezer," "old fogey," "old maid," "dirty old man," and "old goat"†. Other contributory factors to ageism that were identified include institutions (o rganizations which preclude aged people from being promoted or from being hired); a reported focus of the American health care system on acute care and cure, rather than practicing chronic care which is identified to be most needed by this segment of the population; and government policies that seem to skew regulations and benefits to other sectors more than to the elderly.  The negative stereotyped beliefs add to the dilemma and non-disclosure or dissemination of factual information on the aged population.... d in the study written by Bloom, Boersch-Supan, McGee, and Seike (2011) have disclosed some relevant findings, to wit: â€Å"while aging is taking place in almost all countries of the world, rich or poor, very high longevity is still a matter of very high income levels† (p. 4). In fact, the country identified to manifest the highest shares of aged population (those with citizens 60 years old and above) was Japan as of 2011 and projected way into 2050. Likewise, in addition to the challenges facing the size and quality of workforce who would be qualified and competent to address ageism, other challenges which were noted included addressing non-communicable diseases and pension issues, to name a few. Different studies have been conducted to closely examine relevant issues that pertain to ageing in contemporary times. Authors Kane and Kane (2005) have delved into disparities related to ageism between long-term care and acute care as well as issues related to age-based rationing. Another study by Nolan (2011) examined dimensions of ageing and belonging as well as the effects of ageism. The various challenges faced by health care practitioners in addressing diverse needs and health-related issues of the aged population were expounded by Bloom, Boersch-Supan, McGee, and Seike (2011). There were negative myths and stereotypes that were also apparently presented by Palmore (1990) which have been vividly clarified through presentation of facts on concerns such as illness, impotency, ugliness, mental decline, mental illness, uselessness, isolation, poverty, depression, and political power (Chapin, Nelson-Becker, Gordon, & Terrebonne, 2002). The causes of ageism was expounded through identifying the factors that allegedly contributed to its perpetuation. It was noted that culture,